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Welcome to Asha's Website
Asha Iyer, Dubai-based author and founder of i Bloom Hub, captivates and inspires with her unique storytelling approach. Known for her poignant weekly columns in Khaleej Times, Dubai and books like That Pain in the Womb and Sandstorms, Summer Rains, she delves deep into the human experience.
As a Children's writing coach and motivational speaker, Asha empowers both young minds and professionals to unlock their potential. Her diverse qualifications and passion for writing and mentoring drive her mission to inspire and transform lives through the written word.
Asha has written seven books across different genres.
The Writer
....Stories are not pieces of fiction.
They are the quintessence of human lives and their raw emotions....
Asha's unique writing style has won her a devoted following. Her stories resonate deeply with readers, capturing characters' emotions and evoking strong sentiments, making her a beloved author. As a columnist, Asha wrote hundreds of insightful articles, earning her a new identity as a writer who touches lives with her words. Her stories, shared on her blog and WhatsApp broadcast group Filter Coffee with Asha are known for their emotional depth and relatability.
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Coaching Philosophy
...Writers are not born.
They are created by the power of human thought...
In her 23 years of training children, Asha has developed a philosophy of nurturing creativity rather than merely teaching it. Her unique methods have inspired many children and adults to embrace writing and discover their potential.
Since 2010, Asha has been offering online coaching, long before the pandemic. Her one-on-one and group live classes help students overcome mental blocks and believe in their hidden potential. She set up her coaching venture i Bloom Hub in 2020.
She was awarded the Best Children’s Coach by Indian Women in Dubai in 2023.
Youth
Motivational Speaker
...Life, to me, is being aware of and embracing each moment there is...
As a motivational speaker, Asha combines her writing and coaching skills to help people find their life's core purpose. She engages with children and youth, inspiring them to see beyond the immediate and embrace the broader perspectives of life.
Her recent motivational speaking sessions -
* Sri Krishna Adithya College of Arts and Science, Coimbatore, India
* Oakridge International School, Bangalore, India
* New Indian Model School, Dubai
* GEMS Modern Academy, Dubai
* Nirmala College for Women, Coimbatore, India
I have read almost all the creative works of Asha Iyer. A variety of spread served in a lucid language, with ease of expression makes
her works a very relatable read. There is always a very subtle balance of emotion, reality, practicality and values. A rare balance indeed. I always eagerly wait for her next.
Maitryee Gopalakrishnan
Educationist
Asha's stories are like Alibaba's treasure
trove, turning readers into literary explorers
who compulsively dive into her offerings.
Her writings traverse a vast ocean of
human emotions and characters, often leaving
readers eagerly awaiting the next
episode. Having followed her work for a
while, I am continually amazed by her
insights into human behavior. More power
to her keyboard.
Vijendra Trighatia
Traveller, Writer & Photographer
Asha Iyer's spontaneity of thoughts and words are manifest in the kaleidoscopic range of topics she covered in the last
two decades in opinion columns. The
soulful narrative she has developed
over the years is so honest it pulls
at the reader's heartstrings.
Suresh Pattali
Executive Editor, Khaleej Times
Asha Iyer Kumar's writing is dynamic, and it has a rare combination of myriad colours and complexities. Her undThere is a natural brilliance to her craft and her understanding of human emotions is impeccable. The characters in her story are true to life, and her stories carry an inherent ability to linger on, much after they end.
Varunika Rajput
Author & Blogger
Asha's stories and writings bring everyday characters to life, revealing intricate and curious stories. Her vivid portrayal of diverse places and cultures makes readers feel deeply connected. Asha's understanding of human emotions and psyche shines in her works like Sandstorms, Summer Rains and Life is an Emoji, where she blends her life philosophy with humor and elegance.
Anita Nair
IT Professional